It's a quirky idea that couldn't get any traction at book publishing houses, but as a crowdsourced, collaborative online project, To Be or Not to Be: That Is the Adventure has earned over $425,000 $580,000 in less than a month. On Friday, an unlikely book will break the all-time record for Kickstarter's most successful publishing project: a comedic choose-your-own-adventure-style novel by popular webcartoonist Ryan North that transforms Shakespeare's Hamlet into an interactive story where readers can actually choose whether to be – or not to be.
To Be or Not to Be illustration by Kate Beaton
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